For Oscalito, we activated a network of creators to produce dynamic UGC (User Generated Content)-style videos. Our work began with scouting and coordinating talent from the fashion and lifestyle world. After receiving the clothing, the creators created engaging reels, which were published both on their profiles and within the brand's editorial plan, following a precise brief that we developed internally.

We managed every stage of the process, from talent selection to delivery and final client approval. At the same time, our team produced videos in-house, leveraging our creative and strategic expertise. This approach allowed us to optimize the budget and expand the amount of available content, ensuring Oscalito has an impactful and ongoing digital presence, with a perfect balance between authentic storytelling and professional quality.